According to the program's marketing specialist, the idea behind this program is simple. It aims to teach patients the benefits of exercise and proper nutrition so they can avoid catastrophic illness associated with a sedentary lifestyle and poor diet. For the physicians that are short in nutritional training and education, executing the wellness program is not as simple. One of the founding physicians stated that when it was time to tell their ward to consume medicine, he shared the frustration of colleagues. He further adds that he can command people what to do but lacked the capability to tell them how to espouse it in their daily routines.
A physician jests that they they had been the worst when it came to nutrition but this is starting to change because many of their patients know more about nutrition than experts like them. One strong selling aspect he stated was that this was something that physicians cannot offer as many of them simply cannot offer this service due to their lack of time and experience. Raising awareness about health problems like cholesterol according to doctors has enabled them to market their programs effectively.
A rational amount of an affiliate fee covers all the essential tools and materials needed by hospitals or health groups in teaching and implementing heart health and weight loss which are the pillars of the entire wellness project. To maximize the weight loss program, a dietician, exercise physiologist and psychologist also come with the unique package. Knowing the ways to lower cholesterol and more importantly, avoid risk of heart ailments is what healthy heart program students are taught.
The fee covers the marketing tools and paraphernalia, actual training sessions as well as support on how to sell the program properly in their specific area. The board of trustees who gave financial start up means for the project recoup their investment by charging their clients for their services. The director of the program and the clinic psychologist envision the program operations to begin in a few months time as soon as the right personnel are on board.
Doctors can only give advice to patients on how to better their health but their schedules don't allow them to monitor each and every patient. Aerobics sessions are part of the weight loss programs of some clinics. They utilize the aerobics feature to entice people into the program. The clinic encourages the individuals from the high school in their community to partake in the aerobics class in order to publicize their messages.
Because the school district was unable to implement a physical education program in the elementary school level, the clinic stepped in to provide aerobics classes as well as teach students proper diet and exercise tips. Younger individuals value preventive efforts more than the remedial measures. The founding doctors who created the wellness medical program for their community were motivated to utilize this to lower the cases of costly surgeries and curative procedures.
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